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Tree Hut Teams Up with Peanuts for a Playful New Collection
In an exciting collaboration that resonates with nostalgia and creativity, North Texas-based Tree Hut has partnered with the beloved Peanuts brand, launching a whimsical new line of body care products featuring iconic characters Snoopy and Woodstock. This limited edition collection makes its debut exclusively at Ulta Beauty stores and on Ulta.com, bringing a fresh, artistic twist to Tree Hut's longstanding commitment to accessible self-care and skin nourishment.
A Celebration of Iconic Characters
Tree Hut's Chief Marketing Officer, Luis Garcia, described the partnership as a perfect fusion of fun and self-care. “Snoopy and Woodstock are cherished across generations, and pairing them with our most-loved body care essentials creates a collection that feels classic with a modern twist,” he noted during the product launch. Encompassing two delightful scents—Vanilla and Woodstock Glow—each product is designed to shine the spotlight on these timeless characters while promoting healthy skin.
Building a Stronger Community Through Collaborations
For Tree Hut, this collaboration represents the beginning of a new venture appealing not only to loyal fans but also welcoming a new audience into the world of self-care. The playful packaging and comforting aromas aim to evoke fond memories, turning a simple body care routine into a celebratory experience. By collaborating with such an iconic brand, Tree Hut is signaling a move towards a future defined by culturally relevant partnerships that connect more deeply with consumers.
The Rich Legacy Behind Tree Hut
Founded in 2002, Tree Hut began as a humble brand based in Coppell, Texas, emerging from a legacy that dates back to 1922 with its parent company, Naterra International. The brand quickly gained popularity with its signature Shea Sugar Scrubs and body care essentials, leading to several partnerships and product expansions, including this collaboration with Peanuts.
What’s Included in the Limited-Edition Line?
The exciting new collection features four key products: the Vanilla Shea Sugar Scrub, Moisturizing Shave Oil, Foaming Gel Wash, and Whipped Body Butter, along with the Woodstock Glow Shea Sugar Scrub. Formulated with Tree Hut's signature blend of skin-loving ingredients—like Shea Butter and natural oils—this collection offers customers a chance to indulge in fun self-care experiences while keeping skin hydrated and healthy.
Local Manufacturing: An Investment in Community
This collaboration arrives shortly after Naterra International opened a new $120 million manufacturing and distribution facility in Fort Worth. The investment not only strengthens the company's operations but also supports job creation and economic growth in the community.
As Tree Hut and Peanuts team up to celebrate an era of nostalgia through self-care, consumers can expect an engaging shopping experience at Ulta that resonates with both lifelong fans of the Peanuts franchise and those looking to elevate their beauty routine. With this new collection, Tree Hut aims to create a delightful escape that combines joy with quality care.
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